Posts Tagged ‘E-mail’
Mailchimp has posted an article about Facebook’s e-mail and the consequences for e-mail newsletters. An interesting part of the article is the fact that changing your reply-to address can get you cut off from access to an user. Overall, seems pretty simple and I’m not impressed by the fact that Facebook only opens HTML e-mails [...]
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According to some research, looks like the subscribers of an e-mail list lose interest after a while (4 months). Mailchimp posted an interesting article showing that adding social features to your e-mail can get you better clickthrough (CTR) rates over time. Of course, I can’t complain either way, as I got great CTR rates on [...]
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Some time ago, I decided to move the e-mail newsletter from PHPList – which is nice but very limited in features, as well as by my server – to Mailchimp. I did stall it a lot, but this friday I finally sent the new newsletter . Overall, MailChimp’s system is pretty neat. They have nice [...]
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MailChimp recently posted an interesting article on how some designs look spammy to people. The research was done using Amazon’s Mechanical Turk, and turns out some e-mail campaigns get flagged as spam even though they weren’t.
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As I prepare to e-mail the newsletter to my users (yes, it has been quite a while…), I logged in on MailChimp – which I’m going to use instead of PHPList, which is nice and free but very limited – and I learned that since the last time I went there a whole lot of [...]
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I’m looking into changing my e-mail newsletter from PHPList – which is pretty good for a free tool, but obviously lack features compared to pricy ESPs (e-mail service providers), and deliverability is of course smaller, as the ESPs spend a lot of time tuning theirs. I’m checking out several ESPs, such as Mailchimp and GetResponse. [...]
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